Coverart for item
The Resource Zag : the number-one strategy of high-performance brands : a whiteboard overview, by Marty Neumeier

Zag : the number-one strategy of high-performance brands : a whiteboard overview, by Marty Neumeier

Label
Zag : the number-one strategy of high-performance brands : a whiteboard overview
Title
Zag
Title remainder
the number-one strategy of high-performance brands : a whiteboard overview
Statement of responsibility
by Marty Neumeier
Creator
Contributor
Subject
Language
eng
Summary
The author argues that in an extremely cluttered marketplace, traditional differentiation is no longer enough--today, companies need "radical differentiation" to create lasting value for their shareholders and customers. --from publisher description
Cataloging source
RCE
http://library.link/vocab/creatorName
Neumeier, Marty
Dewey number
658.827
Illustrations
illustrations
Index
index present
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/relatedWorkOrContributorName
American Institute of Graphic Arts
http://library.link/vocab/subjectName
  • Brand name products
  • Brand name products
  • Product differentiation
  • Brand name products
  • Brand name products
  • Product differentiation
Label
Zag : the number-one strategy of high-performance brands : a whiteboard overview, by Marty Neumeier
Instantiates
Publication
Copyright
Note
The title proper, other title information and statement of responsibility spread into four pages
Bibliography note
Includes bibliographical references (pages 159-167) and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Finding your zag -- Designing your zag -- Renewing your zag
Control code
1914513
Dimensions
21 cm
Extent
178 pages
Isbn
9780321426772
Lccn
2006286727
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
illustrations
System control number
  • (Sirsi) i9780321426772
  • (OCoLC)73514888
Label
Zag : the number-one strategy of high-performance brands : a whiteboard overview, by Marty Neumeier
Publication
Copyright
Note
The title proper, other title information and statement of responsibility spread into four pages
Bibliography note
Includes bibliographical references (pages 159-167) and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Finding your zag -- Designing your zag -- Renewing your zag
Control code
1914513
Dimensions
21 cm
Extent
178 pages
Isbn
9780321426772
Lccn
2006286727
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
illustrations
System control number
  • (Sirsi) i9780321426772
  • (OCoLC)73514888

Library Locations

    • Milwood BranchBorrow it
      12500 Amherst Dr, Austin, TX, 78727, US
      30.4223444 -97.7161692
    • Yarborough BranchBorrow it
      2200 Hancock Dr., Austin, TX, 78756, US
      30.3234684 -97.74072129999999
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