The Resource YouTube strategies 2014: : making and marketing online video, Paul Colligan, (electronic resource)

YouTube strategies 2014: : making and marketing online video, Paul Colligan, (electronic resource)

Label
YouTube strategies 2014: : making and marketing online video
Title
YouTube strategies 2014:
Title remainder
making and marketing online video
Statement of responsibility
Paul Colligan
Creator
Contributor
Subject
Language
eng
Summary
When the original version of YouTube Strategies went to #1 at Amazon, and continued to sell impressive numbers (and) to great reviews, I knew this book had her part in the marketplace and dialog. To my past readers and supporters, I can't thank you enough. Why the update for 2014? We're seeing a rapid maturation at YouTube in areas that should be part of any YouTube Strategy - at any level. Some of these elements weren't in the first book. They are in this one. In my history of producing Internet training (I've been online since before there was the Web), I've prided myself on creating content that lasted. Last year I made 4 different videos in the studio that I had to delete before I could publish them because of the changes being made a YouTube. Live Video isn't the only "new" thing for YouTube. From a fully integrated Social Engine (across Google Plus and the other social networks) to Premium (paid) content options, YouTube's reach, and your potential impact with it, grows every day. YouTube keeps getting bigger and bigger - and her reach and impact continue to grow at an extremely impressive rate. At the time of writing, YouTube reports seeing 100 hours of video uploaded to their site every single minute. I'm sure by the time this book goes to press, the number will go up. Note: this doesn't include Live video on YouTube - another fast growing segment of what we're watching online. Getting impact from your videos at YouTube is a much math problem as it is anything else. We address some of those issues here. So, with that, I (re)release this book updated for 2014. At it's core are the top 21 questions I get asked about YouTube (as well as a few that people should be asking). I am still asked these questions on a regular basis and I am still convinced that YouTube Strategies begin with a clear understanding of how YOU need to answer these questions in your own YouTube efforts. At the end of each answer is an even shorter summary and a few action items. Put them to good use - and TAKE ACTION
Cataloging source
Midwest
http://library.link/vocab/creatorName
Colligan, Paul
Dewey number
006.7 Col
Index
no index present
Literary form
non fiction
Nature of contents
dictionaries
http://library.link/vocab/relatedWorkOrContributorName
hoopla digital
http://library.link/vocab/subjectName
  • Internet marketing
  • Internet advertising
  • Internet videos
  • Electronic books
Target audience
adult
Label
YouTube strategies 2014: : making and marketing online video, Paul Colligan, (electronic resource)
Link
Instantiates
Publication
Color
multicolored
Control code
MWT11735445
Dimensions
unknown
Extent
1 online resource
Form of item
  • online
  • electronic
Governing access note
Digital content provided by hoopla
Isbn
9781483520728
Isbn Type
(electronic bk.)
Publisher number
MWT11735445
Specific material designation
remote
System details
Mode of access: World Wide Web
Label
YouTube strategies 2014: : making and marketing online video, Paul Colligan, (electronic resource)
Link
Publication
Color
multicolored
Control code
MWT11735445
Dimensions
unknown
Extent
1 online resource
Form of item
  • online
  • electronic
Governing access note
Digital content provided by hoopla
Isbn
9781483520728
Isbn Type
(electronic bk.)
Publisher number
MWT11735445
Specific material designation
remote
System details
Mode of access: World Wide Web

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