The Resource This is Social Commerce : Turning Social Media into Sales, (eBook)

This is Social Commerce : Turning Social Media into Sales, (eBook)

Label
This is Social Commerce : Turning Social Media into Sales
Title
This is Social Commerce
Title remainder
Turning Social Media into Sales
Creator
Subject
Genre
Language
eng
Summary
The first book to market on the hottest topic on the webSocial commerce is the new buzz word and this book will be the first to cut through the hype and tell you exactly what it all means... and how to do it. Social media has moved on, it's not enough to just be engaging your customers in fun chit-chat, now you can sell to them directly through their favourite social media platform. ASOS, the fashion website, have just set up a commerce site on Facebook and people are scrambling to follow in their footsteps. No longer do you have the nightmare of dragging people from their social networking si
Cataloging source
EBLCP
Characteristic
document
http://library.link/vocab/creatorName
Clapperton, Guy
Dewey number
  • 658.8
  • 658.8/72
Series statement
eBooks from EBSCOhost
http://library.link/vocab/subjectName
  • BUSINESS & ECONOMICS / General
  • Electronic commerce -- Social aspects
  • Internet marketing -- Social aspects
  • Business
  • Electronic commerce
  • Internet marketing
  • Customer clubs
  • Cooperative societies
  • Consumer cooperatives
  • Online social networks
  • Social media
  • BUSINESS & ECONOMICS / E-Commerce / Internet Marketing
  • BUSINESS & ECONOMICS / Mail Order
  • BUSINESS & ECONOMICS / Marketing / Direct
  • BUSINESS & ECONOMICS / Marketing / Multilevel
  • BUSINESS & ECONOMICS / Marketing / Telemarketing
  • BUSINESS & ECONOMICS / Distribution
Label
This is Social Commerce : Turning Social Media into Sales, (eBook)
Link
https://www.austinlibrary.com:8443/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=430192
Instantiates
Publication
Note
  • Mode of access: World Wide Web
  • Description based upon print version of record
Contents
THIS IS SOCIAL COMMERCE; CONTENTS; INTRODUCTION: THE DEATH OF ATTENTION; 1: WELCOME TO SOCIAL COMMERCE; 2: DIVING IN; 3: GETTING NEW CUSTOMERS IN THE SOCIAL MEDIA AGE; 4: SUBTLE SELLING; 5: CUSTOMERS AND BEYOND - THE DIFFERENT COMMUNITIES YOU CAN TALK TO; 6: BUILDING A COMMUNITY; 7: NEW PRODUCT DEVELOPMENT AND CUSTOMER SERVICE; 8: MARKETING COMMUNICATIONS; 9: SHOW ME THE MONEY - MEASURING ROI; POSTSCRIPT; INDEX;
Control code
ebsco00030
Dimensions
unknown
Extent
1 online resource (191 p.)
Form of item
online
Governing access note
Access restricted to subscribing institutions
Specific material designation
remote
System control number
(OCoLC)773564737
Label
This is Social Commerce : Turning Social Media into Sales, (eBook)
Link
https://www.austinlibrary.com:8443/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=430192
Publication
Note
  • Mode of access: World Wide Web
  • Description based upon print version of record
Contents
THIS IS SOCIAL COMMERCE; CONTENTS; INTRODUCTION: THE DEATH OF ATTENTION; 1: WELCOME TO SOCIAL COMMERCE; 2: DIVING IN; 3: GETTING NEW CUSTOMERS IN THE SOCIAL MEDIA AGE; 4: SUBTLE SELLING; 5: CUSTOMERS AND BEYOND - THE DIFFERENT COMMUNITIES YOU CAN TALK TO; 6: BUILDING A COMMUNITY; 7: NEW PRODUCT DEVELOPMENT AND CUSTOMER SERVICE; 8: MARKETING COMMUNICATIONS; 9: SHOW ME THE MONEY - MEASURING ROI; POSTSCRIPT; INDEX;
Control code
ebsco00030
Dimensions
unknown
Extent
1 online resource (191 p.)
Form of item
online
Governing access note
Access restricted to subscribing institutions
Specific material designation
remote
System control number
(OCoLC)773564737

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