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The Resource The network is your customer : five strategies to thrive in a digital age, David L. Rogers

The network is your customer : five strategies to thrive in a digital age, David L. Rogers

Label
The network is your customer : five strategies to thrive in a digital age
Title
The network is your customer
Title remainder
five strategies to thrive in a digital age
Statement of responsibility
David L. Rogers
Creator
Subject
Language
eng
Cataloging source
DLC
http://library.link/vocab/creatorDate
1970-
http://library.link/vocab/creatorName
Rogers, David L.
Dewey number
658.8/12
Index
index present
LC call number
HD69.S8
LC item number
R646 2010
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/subjectName
  • Business networks
  • Social networks
  • Digital media
  • Digital media
  • Strategic planning
Label
The network is your customer : five strategies to thrive in a digital age, David L. Rogers
Instantiates
Publication
Bibliography note
Includes bibliographical references and index
Contents
A new model for customers in the digital age -- The customer network revolution -- Network science and lessons for business -- Five strategies to thrive with customer networks -- Access : be faster, be easier, be everywhere, be always on -- Engage : become a source of valued content -- Customize : make your offering adaptable to your customers' needs -- Connect : become a part of your customers' conversations -- Collaborate : involve your customers at every stage of your enterprise -- Leadership and the customer network-focused organization -- Planning and executing a complete customer network strategy -- Creating the customer network-focused organization -- Self-assessment : how networked is your business? -- How to continue the conversation online -- Cases and examples by industry
Control code
2010029162
Extent
p. cm.
Isbn
9780300165876
Lccn
2010029162
Label
The network is your customer : five strategies to thrive in a digital age, David L. Rogers
Publication
Bibliography note
Includes bibliographical references and index
Contents
A new model for customers in the digital age -- The customer network revolution -- Network science and lessons for business -- Five strategies to thrive with customer networks -- Access : be faster, be easier, be everywhere, be always on -- Engage : become a source of valued content -- Customize : make your offering adaptable to your customers' needs -- Connect : become a part of your customers' conversations -- Collaborate : involve your customers at every stage of your enterprise -- Leadership and the customer network-focused organization -- Planning and executing a complete customer network strategy -- Creating the customer network-focused organization -- Self-assessment : how networked is your business? -- How to continue the conversation online -- Cases and examples by industry
Control code
2010029162
Extent
p. cm.
Isbn
9780300165876
Lccn
2010029162

Library Locations

    • Central LibraryBorrow it
      710 W. Cesar Chavez St, Austin, TX, 78701, US
      30.271302100000 -97.746016800000
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