Coverart for item
The Resource Part of a complete breakfast : cereal characters of the baby boom era, Tim Hollis

Part of a complete breakfast : cereal characters of the baby boom era, Tim Hollis

Label
Part of a complete breakfast : cereal characters of the baby boom era
Title
Part of a complete breakfast
Title remainder
cereal characters of the baby boom era
Statement of responsibility
Tim Hollis
Title variation
Cereal characters of the baby boom era
Creator
Subject
Language
eng
Summary
A look at the origin and evolution of breakfast cereal advertising and its associated cartoon mascots
Cataloging source
FUG/DLC
http://library.link/vocab/creatorName
Hollis, Tim
Dewey number
664/.7
Illustrations
  • illustrations
  • plates
Index
index present
LC call number
  • HF6161.C177
  • TP435.C4
LC item number
  • .H65 2012
  • H65 2012
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/subjectName
  • Advertising
  • Television advertising and children
  • Cereal products industry
  • Cereal products
  • Popular culture
Label
Part of a complete breakfast : cereal characters of the baby boom era, Tim Hollis
Instantiates
Publication
Copyright
Bibliography note
Includes bibliographical references (pages 217-218) and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Preface : opening the box -- Breakfast pals : the world before television -- The best to you each morning : Kellogg's in the 1950s -- For breakfast it's dandy : Post in the 1950s -- The big "G" stands for "goodness" : General Mills in the 1950s and 1960s -- Kellogg's best to you : the 1960s -- Start your day a little bit better : Post in the 1960s -- Stays crunchy, even in milk : Quaker, Nabisco, and the rest -- Part of a balanced breakfast : the 1970s get serious -- We are the freakies : the 1970s get weird -- How about a vitamin-packed punch? : the baby boomers grow up
Control code
895469
Dimensions
26 cm
Extent
viii, 223 pages, 16 unnumbered pages of plates
Isbn
9780813041490
Isbn Type
(alk. paper)
Lccn
2012009833
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
illustrations (some color)
System control number
  • (Sirsi) i9780813041490
  • (OCoLC)777602108
Label
Part of a complete breakfast : cereal characters of the baby boom era, Tim Hollis
Publication
Copyright
Bibliography note
Includes bibliographical references (pages 217-218) and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Preface : opening the box -- Breakfast pals : the world before television -- The best to you each morning : Kellogg's in the 1950s -- For breakfast it's dandy : Post in the 1950s -- The big "G" stands for "goodness" : General Mills in the 1950s and 1960s -- Kellogg's best to you : the 1960s -- Start your day a little bit better : Post in the 1960s -- Stays crunchy, even in milk : Quaker, Nabisco, and the rest -- Part of a balanced breakfast : the 1970s get serious -- We are the freakies : the 1970s get weird -- How about a vitamin-packed punch? : the baby boomers grow up
Control code
895469
Dimensions
26 cm
Extent
viii, 223 pages, 16 unnumbered pages of plates
Isbn
9780813041490
Isbn Type
(alk. paper)
Lccn
2012009833
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
illustrations (some color)
System control number
  • (Sirsi) i9780813041490
  • (OCoLC)777602108

Library Locations

    • Central LibraryBorrow it
      710 W. Cesar Chavez St, Austin, TX, 78701, US
      30.2713021 -97.7460168
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