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The Resource Marketing with social media : a LITA guide, edited by Beth C. Thomsett-Scott

Marketing with social media : a LITA guide, edited by Beth C. Thomsett-Scott

Label
Marketing with social media : a LITA guide
Title
Marketing with social media
Title remainder
a LITA guide
Statement of responsibility
edited by Beth C. Thomsett-Scott
Contributor
Editor of compilation
Subject
Language
eng
Summary
Get up to speed quickly on using social media to promote the library. This basic guide will get library staff ready to set up accounts and explore such tools as Facebook, wikis, YouTube, Pinterest, Google+, Foursquare, blogging platforms, QR codes, and Twitter. After an introductory survey of the tools, chapters cover maintaining accounts, coordinating with colleagues, planning for sustainability, best practices, evaluation with built-in analytics, and references for additional information
Member of
Cataloging source
DLC
Dewey number
302.30285
Index
index present
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/relatedWorkOrContributorName
Thomsett-Scott, Beth C.
Series statement
Lita guide
http://library.link/vocab/subjectName
  • Libraries
  • Online social networks
  • Social media
  • Internet marketing
  • Internet marketing
  • Libraries
  • Online social networks
  • Social media
Label
Marketing with social media : a LITA guide, edited by Beth C. Thomsett-Scott
Instantiates
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
Libraries and marketing with technology / Anita R. Dryden, University of Houston Libraries -- Using Facebook to market libraries / Mindy Tomlin, University of Texas at Tyler -- Using wikis to market services and resources / Megan Kocher, University of Minnesota -- Using video-sharing sites to market your library / Katie Buehner, University of Houston Libraries -- Outreach and marketing using Pinterest / Shae Martinez, Texas Health Presbyterian Hospital Dallas, Medical Library; Joyce McFadden, Baylor Health Sciences Library -- Marketing libraries with Google+ / Amy West, University of Minnesota -- Foursquare: A new marketing tool / Anne Rauh, Syracuse University; Carolyn Rauber, University of Minnesota, Twin Cities -- Using blogs to market library services and resources / Carrie Moore, Boise State University; Julia Stringfellow, Boise State University; Amy Vecchione, Boise State University; Memo Cordova, Boise State University -- QR codes and libraries / Janet Hack, University of Maryland; Ilana Kingsley, University of Alaska Fairbanks -- Twitter as a marketing tool for libraries / Laura Carscaddon, Georgia State University; Kimberly Chapman, University of Arizona
Control code
ocn862149279
Dimensions
23 cm
Extent
xi, 178 pages
Isbn
9781555709723
Isbn Type
(paperback)
Lccn
2013042963
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
System control number
(OCoLC)862149279
Label
Marketing with social media : a LITA guide, edited by Beth C. Thomsett-Scott
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
Libraries and marketing with technology / Anita R. Dryden, University of Houston Libraries -- Using Facebook to market libraries / Mindy Tomlin, University of Texas at Tyler -- Using wikis to market services and resources / Megan Kocher, University of Minnesota -- Using video-sharing sites to market your library / Katie Buehner, University of Houston Libraries -- Outreach and marketing using Pinterest / Shae Martinez, Texas Health Presbyterian Hospital Dallas, Medical Library; Joyce McFadden, Baylor Health Sciences Library -- Marketing libraries with Google+ / Amy West, University of Minnesota -- Foursquare: A new marketing tool / Anne Rauh, Syracuse University; Carolyn Rauber, University of Minnesota, Twin Cities -- Using blogs to market library services and resources / Carrie Moore, Boise State University; Julia Stringfellow, Boise State University; Amy Vecchione, Boise State University; Memo Cordova, Boise State University -- QR codes and libraries / Janet Hack, University of Maryland; Ilana Kingsley, University of Alaska Fairbanks -- Twitter as a marketing tool for libraries / Laura Carscaddon, Georgia State University; Kimberly Chapman, University of Arizona
Control code
ocn862149279
Dimensions
23 cm
Extent
xi, 178 pages
Isbn
9781555709723
Isbn Type
(paperback)
Lccn
2013042963
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
System control number
(OCoLC)862149279

Library Locations

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      30.271302100000 -97.746016800000
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