Coverart for item
The Resource Mad women : the other side of life on Madison Avenue in the '60s and beyond, Jane Maas

Mad women : the other side of life on Madison Avenue in the '60s and beyond, Jane Maas

Label
Mad women : the other side of life on Madison Avenue in the '60s and beyond
Title
Mad women
Title remainder
the other side of life on Madison Avenue in the '60s and beyond
Statement of responsibility
Jane Maas
Title variation
Mad women
Title variation remainder
the other side of life on Madison Avenue in the 60s and beyond
Creator
Subject
Genre
Language
eng
Summary
"Mad Women is a tell-all account of life in the New York advertising world of the 1960s and 70s from Jane Maas, a female copywriter who succeeded in the primarily male environment portrayed by the hit TV show Mad Men. Fans of the show are dying to know how accurate it is: did people really have that much sex in the office? Were there really three-martini lunches? Were women really second-class citizens? Jane Maas says the answer to all three questions is unequivocally yes. And her book, based on her own experiences and countless interviews with her peers, gives the full stories, from the junior account man whose wife nearly left him when she found the copy of Screw magazine he'd used to find "entertainment" for a client, to the Ogilvy & Mather agency's legendary annual sex-and-booze filled Boat Ride, from which it was said no virgin ever returned intact. Wickedly funny and full of juicy inside information, Mad Women also tackles the tougher issues of the era, such as equal pay, rampant jaw-dropping sexism, and the difficult choice many women faced between motherhood and their careers"--
Tone
Writing style
Assigning source
Provided by publisher
Biography type
autobiography
http://library.link/vocab/ext/novelist/bookUI
10075841
Cataloging source
DLC
http://library.link/vocab/creatorName
Maas, Jane
Dewey number
  • 659.1092
  • B
Index
no index present
Literary form
non fiction
http://library.link/vocab/resourcePreferred
True
http://library.link/vocab/subjectName
  • Maas, Jane
  • Women in the advertising industry
  • Advertising executives
  • Advertising
http://bibfra.me/vocab/lite/titleRemainder
the other side of life on Madison Avenue in the '60s and beyond
Label
Mad women : the other side of life on Madison Avenue in the '60s and beyond, Jane Maas
Instantiates
Publication
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Control code
840237
Dimensions
cm
Edition
First edition.
Extent
pages
Isbn
9780312640231
Isbn Type
(hardback)
Lccn
2011041060
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
System control number
  • (Sirsi) i9780312640231
  • (OCoLC)740627054
Label
Mad women : the other side of life on Madison Avenue in the '60s and beyond, Jane Maas
Publication
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Control code
840237
Dimensions
cm
Edition
First edition.
Extent
pages
Isbn
9780312640231
Isbn Type
(hardback)
Lccn
2011041060
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
System control number
  • (Sirsi) i9780312640231
  • (OCoLC)740627054

Library Locations

    • Central LibraryBorrow it
      710 W. Cesar Chavez St, Austin, TX, 78701, US
      30.2713021 -97.7460168
    • St. John BranchBorrow it
      7500 Blessing Ave., Austin, TX, 78752, US
      30.3328231 -97.6937014
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