Coverart for item
The Resource Invisible influence : the hidden forces that shape behavior, Jonah Berger

Invisible influence : the hidden forces that shape behavior, Jonah Berger

Label
Invisible influence : the hidden forces that shape behavior
Title
Invisible influence
Title remainder
the hidden forces that shape behavior
Statement of responsibility
Jonah Berger
Title variation
Hidden forces that shape behavior
Creator
Author
Subject
Genre
Language
eng
Summary
  • Explores the subtle, secret influences that affect the decisions we make--from what we buy, to the careers we choose, to what we eat
  • You think that your choices and behaviors are driven by your individual, personal tastes, and opinions. Our own personal thoughts and opinions is patently obvious. Right? Wrong. Other people's behavior has a huge influence on everything we do, from the mundane to the momentous. Berger integrates research and thinking from business, psychology, and social science to focus on the subtle, invisible influences behind our choices as individuals
Summary
The best-selling author of <i>Contagious</i> explores the subtle social influences that affect everyday and long-term decisions, drawing on research from various disciplines to raise reader awareness of social influence and how to embrace or resist it to make healthier choices
Writing style
http://library.link/vocab/ext/novelist/bookUI
10494590
Cataloging source
YDXCP
http://library.link/vocab/creatorName
Berger, Jonah
Dewey number
302.13
Illustrations
illustrations
Index
index present
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/resourcePreferred
True
http://library.link/vocab/subjectName
  • Social influence
  • Influence (Psychology)
  • Behavior modification
  • Social choice
Target audience
adult
http://bibfra.me/vocab/lite/titleRemainder
the hidden forces that shape behavior
Label
Invisible influence : the hidden forces that shape behavior, Jonah Berger
Instantiates
Publication
Copyright
Note
Front cover includes a lenticular overlay so that the words "Everyone's reading it!" appear over the title when the book is tipped
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Monkey See, Monkey Do -- A Horse of a Different Color -- Not If They're Doing It -- Similar but Different -- Come On Baby, Light My Fire
Control code
ocn928481033
Dimensions
22 cm
Edition
First Simon & Schuster hardcover edition.
Extent
vi, 264 pages
Isbn
9781476759692
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
illustrations
System control number
(OCoLC)928481033
Label
Invisible influence : the hidden forces that shape behavior, Jonah Berger
Publication
Copyright
Note
Front cover includes a lenticular overlay so that the words "Everyone's reading it!" appear over the title when the book is tipped
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Monkey See, Monkey Do -- A Horse of a Different Color -- Not If They're Doing It -- Similar but Different -- Come On Baby, Light My Fire
Control code
ocn928481033
Dimensions
22 cm
Edition
First Simon & Schuster hardcover edition.
Extent
vi, 264 pages
Isbn
9781476759692
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
illustrations
System control number
(OCoLC)928481033

Library Locations

    • Central LibraryBorrow it
      710 W. Cesar Chavez St, Austin, TX, 78701, US
      30.271302100000 -97.746016800000
    • Milwood BranchBorrow it
      12500 Amherst Dr, Austin, TX, 78727, US
      30.4223444 -97.7161692
    • North Village Branch Borrow it
      2505 Steck Ave, Austin, TX, 78757, US
      30.362144 -97.7305032
    • Spicewood Springs Branch Borrow it
      8637 Spicewood Springs Rd., Austin, TX, 78759, US
      30.4337083 -97.7730809
    • Terrazas Branch Borrow it
      1105 E. Cesar Chavez St., Austin, TX, 78702, US
      30.2599154 -97.7334621
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