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The Resource Chaotic markets : thriving in a world of unpredictability, A. Coskun Samli

Chaotic markets : thriving in a world of unpredictability, A. Coskun Samli

Label
Chaotic markets : thriving in a world of unpredictability
Title
Chaotic markets
Title remainder
thriving in a world of unpredictability
Statement of responsibility
A. Coskun Samli
Creator
Subject
Language
eng
Cataloging source
DLC
http://library.link/vocab/creatorName
Samli, A. Coskun
Dewey number
658.8/101
Illustrations
illustrations
Index
index present
LC call number
HF5415
LC item number
.S2715 2007
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/subjectName
  • Marketing
  • Strategic planning
Label
Chaotic markets : thriving in a world of unpredictability, A. Coskun Samli
Instantiates
Publication
Bibliography note
Includes bibliographical references (p. [185]-192) and index
Contents
The causes of chaotic pressures -- Past strategies were good, but-- -- Conventional wisdom-not -- Early performance assessment as a start -- The role of the counterchaos marketer -- Developing a learning organization -- The art and science of improvisation -- Products and services in generating consumer value -- The drive to innovate -- Using one's strengths -- Because we have been doing it this way traditionally -- It is not what they do-it is what we should be doing -- What are those markets anyway? -- Reaching the markets -- Postscript
Control code
ocm74966617
Dimensions
25 cm.
Extent
xxvii, 198 p.
Isbn
9780275993719
Isbn Type
(alk. paper)
Lccn
2006038661
Other physical details
ill.
System control number
(OCoLC)74966617
Label
Chaotic markets : thriving in a world of unpredictability, A. Coskun Samli
Publication
Bibliography note
Includes bibliographical references (p. [185]-192) and index
Contents
The causes of chaotic pressures -- Past strategies were good, but-- -- Conventional wisdom-not -- Early performance assessment as a start -- The role of the counterchaos marketer -- Developing a learning organization -- The art and science of improvisation -- Products and services in generating consumer value -- The drive to innovate -- Using one's strengths -- Because we have been doing it this way traditionally -- It is not what they do-it is what we should be doing -- What are those markets anyway? -- Reaching the markets -- Postscript
Control code
ocm74966617
Dimensions
25 cm.
Extent
xxvii, 198 p.
Isbn
9780275993719
Isbn Type
(alk. paper)
Lccn
2006038661
Other physical details
ill.
System control number
(OCoLC)74966617

Library Locations

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      30.271302100000 -97.746016800000
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