The Resource Beyond spin : the power of strategic corporate journalism, Markos Kounalakis, Drew Banks, Kim Daus, (eBook:)

Beyond spin : the power of strategic corporate journalism, Markos Kounalakis, Drew Banks, Kim Daus, (eBook:)

Label
Beyond spin : the power of strategic corporate journalism
Title
Beyond spin
Title remainder
the power of strategic corporate journalism
Statement of responsibility
Markos Kounalakis, Drew Banks, Kim Daus
Creator
Contributor
Subject
Genre
Language
eng
Member of
Cataloging source
N$T
Characteristic
unknown
http://library.link/vocab/creatorName
Kounalakis, Markos
Dewey number
658.4/53
http://library.link/vocab/relatedWorkOrContributorDate
1961-
http://library.link/vocab/relatedWorkOrContributorName
  • Banks, Drew
  • Daus, Kim
Series statement
  • eBooks from EBSCOhost
  • The Jossey-Bass business & management series
http://library.link/vocab/subjectName
  • Communication in organizations
  • Communication in management
  • Journalism
  • Constitutional law
  • European Union countries
  • Communication dans les organisations
  • Communication en gestion
  • Journalisme
  • BUSINESS & ECONOMICS
  • Electronic books
Label
Beyond spin : the power of strategic corporate journalism, Markos Kounalakis, Drew Banks, Kim Daus, (eBook:)
Link
https://www.austinlibrary.com:8443/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=26041
Instantiates
Publication
Note
  • Mode of access: World Wide Web
  • Access restricted to subscribing institutions
Bibliography note
Includes bibliographical references (p. 235-240) and index
Color
multicolored
Contents
  • Considering the Organizational Landscape
  • Journalism in the Real World
  • Why Journalism?
  • Get It First--But Get It Right
  • Openness and a Free Press
  • Weighing News Value
  • Intrinsic Credibility Challenges
  • Corporations Resemble Society
  • Strategic Corporate Journalism
  • Timelines
  • Preface: The Power of Strategic Corporate Journalism
  • Accuracy
  • Free Press
  • The New Corporation
  • Strategic Corporate Journalism
  • Corporate Journalism in Action
  • Brief History
  • Examples of Corporate Journalism
  • Progress--and Room to Grow
  • Corporate Journalism: A Case Study
  • Stages in the History of SGI (formerly Silicon Graphics)
  • Prelude: "Headless Body in Topless Boardroom!"
  • Endnotes: Worldwide Employee Communications FAQ
  • Future World
  • Macro Sociotechnological Trends
  • The Knowledge Economy
  • Communications Trends
  • Legal Trends
  • Societal Journalism and Strategic Corporate Journalism
  • Some Closing Thoughts
  • A Guide to Corporate Journalism
  • The New World
  • Taylorism
  • Macro Sociotechnological Factors
  • Communications Unplugged
  • Aligned Communications
  • Elements of an Effective Organizational Communication Strategy
Control code
tsl-ebsco13819
Dimensions
unknown
Edition
1st ed.
Extent
1 online resource (xix, 266 p.)
Form of item
online
Other physical details
ill.
Specific material designation
remote
System control number
(OCoLC)44960621
Label
Beyond spin : the power of strategic corporate journalism, Markos Kounalakis, Drew Banks, Kim Daus, (eBook:)
Link
https://www.austinlibrary.com:8443/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=26041
Publication
Note
  • Mode of access: World Wide Web
  • Access restricted to subscribing institutions
Bibliography note
Includes bibliographical references (p. 235-240) and index
Color
multicolored
Contents
  • Considering the Organizational Landscape
  • Journalism in the Real World
  • Why Journalism?
  • Get It First--But Get It Right
  • Openness and a Free Press
  • Weighing News Value
  • Intrinsic Credibility Challenges
  • Corporations Resemble Society
  • Strategic Corporate Journalism
  • Timelines
  • Preface: The Power of Strategic Corporate Journalism
  • Accuracy
  • Free Press
  • The New Corporation
  • Strategic Corporate Journalism
  • Corporate Journalism in Action
  • Brief History
  • Examples of Corporate Journalism
  • Progress--and Room to Grow
  • Corporate Journalism: A Case Study
  • Stages in the History of SGI (formerly Silicon Graphics)
  • Prelude: "Headless Body in Topless Boardroom!"
  • Endnotes: Worldwide Employee Communications FAQ
  • Future World
  • Macro Sociotechnological Trends
  • The Knowledge Economy
  • Communications Trends
  • Legal Trends
  • Societal Journalism and Strategic Corporate Journalism
  • Some Closing Thoughts
  • A Guide to Corporate Journalism
  • The New World
  • Taylorism
  • Macro Sociotechnological Factors
  • Communications Unplugged
  • Aligned Communications
  • Elements of an Effective Organizational Communication Strategy
Control code
tsl-ebsco13819
Dimensions
unknown
Edition
1st ed.
Extent
1 online resource (xix, 266 p.)
Form of item
online
Other physical details
ill.
Specific material designation
remote
System control number
(OCoLC)44960621

Library Locations

  • Austin History Center Borrow it
    810 Guadalupe St., Austin, TX, 78701, US
    30.271703300000 -97.745890600000
  • Carver Branch Borrow it
    1161 Angelina St., Austin, TX, 78702, US
    30.2695584 -97.7240278
  • Central LibraryBorrow it
    710 W. Cesar Chavez St, Austin, TX, 78701, US
    30.271302100000 -97.746016800000
  • Cepeda BranchBorrow it
    651 N. Pleasant Valley Rd., Austin, TX, 78702, US
    30.2590471 -97.7088905
  • Howson BranchBorrow it
    2500 Exposition Blvd., Austin, TX, 78703, US
    30.2982508 -97.7675915
  • Little Walnut Creek BranchBorrow it
    835 W. Rundberg Lane, Austin, TX, 78758, US
    30.3632362 -97.6984619
  • Manchaca Road Branch Borrow it
    5500 Manchaca Road, Austin, TX, 78745, US
    30.2166039 -97.79733689999999
  • Milwood BranchBorrow it
    12500 Amherst Dr, Austin, TX, 78727, US
    30.4223444 -97.7161692
  • North Village Branch Borrow it
    2505 Steck Ave, Austin, TX, 78757, US
    30.362144 -97.7305032
  • Old Quarry Branch Borrow it
    7051 Village Center Dr., Austin, TX, 78731, US
    30.3529975 -97.7551561
  • Pleasant Hill Branch Borrow it
    211 E. William Cannon Blvd., Austin, TX, 78745, US
    30.1922461 -97.7771661
  • Ruiz BranchBorrow it
    1600 Grove Blvd., Austin, TX, 78741, US
    30.2298616 -97.7070109
  • Southeast BranchBorrow it
    5803 Nuckols Crossing Rd., Austin, TX, 78744, US
    30.1876256 -97.7419319
  • Spicewood Springs Branch Borrow it
    8637 Spicewood Springs Rd., Austin, TX, 78759, US
    30.4337083 -97.7730809
  • St. John Branch Borrow it
    7500 Blessing Ave., Austin, TX, 78752, US
    30.3328231 -97.6937014
  • Terrazas Branch Borrow it
    1105 E. Cesar Chavez St., Austin, TX, 78702, US
    30.2599154 -97.7334621
  • Twin Oaks Branch Borrow it
    1800 S. Fifth St., Austin, TX, 78704, US
    30.2486884 -97.76239749999999
  • University Hills BranchBorrow it
    4701 Loyola Ln., Austin, TX, 78723, US
    30.3093017 -97.6664785
  • Willie Mae Kirk Branch Borrow it
    3101 Oak Springs Dr., Austin, TX, 78723, US
    30.2729762 -97.699748
  • Windsor Park BranchBorrow it
    5833 Westminster Dr., Austin, TX, 78723, US
    30.3116523 -97.6902298
  • Yarborough BranchBorrow it
    2200 Hancock Dr., Austin, TX, 78756, US
    30.3234684 -97.74072129999999
Processing Feedback ...